FiltersDone

Question type

Essay

Multiple Choice

Short Answer

True False

Matching

Exam 8: Social Media Information Systems

Show Answer

Share

---

All types

Filters

Study FlashcardsPractice ExamLearn

Question 21

True/False

Review LaterAdd Note

Review Later

Social capital is investment in human knowledge and skills for future profit.

A) True
B) False

Correct Answer

verified

Show Answer

Question 22

Multiple Choice

Review LaterAdd Note

Review Later

Which of the following statements is TRUE of social networking problems?

A) Responses to problematic content are best reserved for instances where it has caused an organization to do something positive.
B) Inappropriate contributions that contain obscene or otherwise inappropriate content should be ignored indefinitely.
C) The product development team should not receive criticisms posted on a social networking site.
D) If problematic content represents reasonable criticism of the organization's products, the best response is to delete it.

E) A) and B)
F) B) and C)

Correct Answer

verified

Show Answer

Question 23

Multiple Choice

Review LaterAdd Note

Who is the product since social media is free?

Depending on how an organization wants to use social media, it can be a user, a provider, or both.

In the context of the five components of social media information systems (SMIS) , which of the following statements is TRUE of social media (SM) providers?

Social CRM is not a dynamic social media process.

A ________ is a statement that delineates employees' rights and responsibilities in an organization.

Describe the internal risks from social media when using social media.

Creating and managing content is part of the ________ component from the five components of SMIS.

To an organization, the strength of a relationship is the likelihood that an entity in the relationship will do something that benefits the organization.

Social media's flow cannot be designed or diagrammed easily. Even if it was to be designed, the social media process would have changed even before the diagram is finished.

Traditional customer relationship management (CRM) flies in the face of structured and controlled processes of social CRM.

________ is a dynamic social media process of employing users to participate in product design or product redesign.

Explain the hardware component of social media information systems (SMIS) with respect to each of the three organizational roles.

The first step that any organization should take to manage the risk of employee communication is to develop and publicize a social media policy.

In the context of the five components of social media information systems (SMIS) , which of the following statements is TRUE of social media (SM) procedures?

A social networking user gains social capital by adding more friends and by strengthening relationships with existing friends.

According to Nan Lin, how do people benefit from social capital?

Platforms that enable the creation of social networks, or social relationships among people with common interests, are offered by social media ________.

All of the followings are problems from external sources when dealing with the risk of inappropriate content EXCEPT ________.