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Domain selection, diversification, mergers/acquisitions and divestitures are all examples of:


A) cooperative strategies.
B) voluntary action.
C) strategic maneuvering.
D) independent strategies.
E) competitive pacification.

F) B) and C)
G) A) and C)

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The five-by-eight inch card with one rule on it-Use good judgment in all situations-that employees at Envytech receive along with the employee handbook tells the employees a great deal about their company's:


A) visible artifacts.
B) voluntary actions.
C) organization culture.
D) competitive aggression.
E) macroenvironment.

F) C) and D)
G) A) and D)

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Defenders pertain to conditions that prevent new companies from entering an industry.

A) True
B) False

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_____ refers to searching for information that is unavailable to most people and sorting through that information to interpret what is important.


A) Competitive skimming
B) Data classification
C) Environmental scanning
D) Knowledge browsing
E) Information foraging

F) All of the above
G) A) and B)

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_____ is the set of assumptions about the organization and its goals and practices that members of the company share.


A) Competitive intelligence
B) Systemic perception
C) Organization culture
D) Inductive bias
E) Scientific management

F) None of the above
G) A) and B)

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Scenario B. Use the information in the following paragraph to answer the questions that follow. You and a fellow investor are investigating the possibility of starting a new casino in Black Hawk, Colorado, a small town in the Rocky Mountains. It has been your lifelong dream. You have won the lottery and are trying to decide if this is what you want to do with your prize money. You decide to do an analysis of the competitive environment. After your analysis, you discover several important issues. First, it will cost most of your lottery winnings to finance a casino in Black Hawk! Second, it will be difficult to attract new customers because they have so many choices available to them in Black Hawk and the surrounding small towns. Finally, the competition in the casino industry is considered "fierce" by industry analysts and this is frightening to someone who has never even worked in the casino industry. -The existence of savvy customers in an industry is an indication of:


A) high bargaining power of suppliers.
B) low bargaining power of suppliers.
C) high bargaining power of customers.
D) low bargaining power of customers.
E) low threat of new entry.

F) A) and B)
G) A) and C)

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List the actions and attitudes that reflect excellent customer service. Illustrate each from your own experiences as either a customer or a service provider.

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Intense competition causes an industry shakeout.

A) True
B) False

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In an attempt to improve customer service, Tailpin Toys decided to assign a team to investigate the kinds of services offered by competing companies. The team discovered that a smaller company, Nuance Games, seemed to have outstanding customer service. The team then determined the major differences between the two companies and developed a plan to incorporate the best elements of Nuance Games into Tailpin Toys. Which of the following does this illustrate?


A) Environmental dynamism
B) Benchmarking
C) Strategic maneuvering
D) Cooperative action
E) Forecasting

F) B) and E)
G) A) and E)

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A decentralized, bureaucratic approach with standardized skills for managing uncertainty is ideal for which of the following environments?


A) Stable and complex
B) Complex and dynamic
C) Simple and stable
D) Dynamic and simple
E) Stable and dynamic

F) A) and B)
G) A) and C)

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When an industry matures, profits drop.

A) True
B) False

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If there are many barriers to entry the threat of new entrants is greater.

A) True
B) False

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Dynamism is the number of issues to which a manager must attend, and the degree to which they are interconnected.

A) True
B) False

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Scenario D. Use the information in the following paragraph to answer the four questions that follow. Margarita works for a small company, which processes and cans tomatoes and other vegetables. She reports to the CFO. It is her job to predict the costs of raw materials for the next five years. She uses various research sources including the news to learn who the competition is and what they have been doing. In fact she subscribes to an analyst e-newsletter that tells her about crop availability and weather conditions all around the globe. Every month she develops a spreadsheet for her boss indicating the type of weather conditions expected in each area of the world and thus the availability of particular crops and likely costs of these vegetables. She is also involved in a team that is investigating how to cut canning costs. They have recently met with Good Cans, a company that manufactures and cans tennis balls. Good Cans is considered the top company in the canning industry, especially around canning process knowledge and Margarita's team is comparing their processes to those of Good Cans to see how they might improve. -Margarita and her team are using _____ when they learn from Good Cans about its canning process.


A) forecasting
B) competitive intelligence
C) environmental scanning
D) benchmarking
E) scenario development

F) A) and B)
G) C) and E)

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_____ are the underlying qualities and desirable behaviors that are important to the organization.


A) Traits
B) Ethics
C) Norms
D) Benchmarks
E) Values

F) A) and E)
G) A) and B)

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Scenario C. Use the information in the following paragraph to answer the questions that follow. Smash Marketing is a consulting firm located in the Midwest. Mr. William "Bill" Smash started the firm as a young man in the early 1950s. The firm has grown but with growth, the Smash employees have never forgotten the vision of Mr. Smash-to be creative in all they do while delighting the client. Each year the Smash Award for Advertising Creativity is given to the employee who most exemplifies Mr. Smash's vision. New employees are told of the organization's greatest accomplishments and are taken on a tour of the "Wall of Memories" where pictures of the company that have been taken over the years are hung. One is even included to remind everyone of the disastrous fire that the company not only survived but also built upon to strengthen the sense of teamwork clearly evident throughout the firm. In fact, there is a long tradition of employee participation in decision making and all consider themselves to be part of the "Smash Family." -Based on the information in the above scenario, which of the following outcomes would you most expect if business drops off dramatically for Smash Marketing?


A) Mr. Smash would lay off most of his workforce.
B) The members of the entire company would agree that they should each cut their hours by 15% so that no one is laid off.
C) Mr. Smash would sell the company and move to Hawaii.
D) The members of the company would go on strike.
E) Mr. Smash would charge more for the consulting services so that he can make ends meet.

F) A) and E)
G) None of the above

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Lindsay Pharmacy and Allwell Medicines have joined forces with one another to lobby for health care reform. This action of the two companies is referred to as:


A) merger.
B) coalition.
C) domain selection.
D) benchmarking.
E) competitive aggression.

F) B) and E)
G) C) and E)

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Scenario B. Use the information in the following paragraph to answer the questions that follow. You and a fellow investor are investigating the possibility of starting a new casino in Black Hawk, Colorado, a small town in the Rocky Mountains. It has been your lifelong dream. You have won the lottery and are trying to decide if this is what you want to do with your prize money. You decide to do an analysis of the competitive environment. After your analysis, you discover several important issues. First, it will cost most of your lottery winnings to finance a casino in Black Hawk! Second, it will be difficult to attract new customers because they have so many choices available to them in Black Hawk and the surrounding small towns. Finally, the competition in the casino industry is considered "fierce" by industry analysts and this is frightening to someone who has never even worked in the casino industry. -The analysis of the competitive environment that you have conducted utilized the work of:


A) Frederick Taylor.
B) Michael Porter.
C) Abraham Maslow.
D) Douglas McGregor.
E) Lillian Gilbreth.

F) A) and B)
G) A) and C)

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A popular low-cost airline, Sky Cruiser, has gone out of business. Although the service and price provided by the airline was what customers wanted, the larger airlines were able to drive the low-cost airline out of business through an aggressive price war. Which aspect of the competitive environment does this illustrate?


A) Customers
B) Competitors
C) Regulators
D) The economy
E) Threat of new entrants

F) A) and E)
G) A) and D)

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Margaret Pane, a new manager at The Royal Deli, has been asked to focus on the competitive environment of the organization. Which of these factors is among those that Margaret Pane should focus on?


A) Government policies
B) Demographics
C) Suppliers
D) Technology
E) Social factors

F) A) and B)
G) A) and C)

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